Marketing essentials / Lois Schneider Farese, Grady Kimbrell, Carl A. Woloszyk.
Material type: TextPublication details: New York, N.Y. : Glencoe/McGraw-Hill, c1997.Edition: Teacher's wraparound ed., 2nd edDescription: T48, xx, 620 p. : col. ill. ; 29 cmISBN:- 0026406020 (teacher's ed.)
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Includes index.
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