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Marketing management / Philip Kotler.
Material type:
TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 27 cmISBN: - 0130336297
- 658.8 21 KOT
- HF5415.13 .K64 2003
| Item type | Current library | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | SUN - Main Library General Shelves | Text Books | 658.8 KOT (Browse shelf(Opens below)) | Available | 2018-4292 |
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| 658.8/ KER MARKETING. | 658.8/ KOT Maketing Management | 658.8/ KOT Marketing Management | 658.8 KOT Marketing management / | 658.8/ KOT Marketing management : | 658.8/ KOT Marketing management / | 658.8/ KOT Marketing management : |
Various multi-media instructional aids, including a web site, are available to supplement the text.
Includes bibliographical references and indexes.
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