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Information systems : a manager's guide to harnessing technology

By: Contributor(s): Material type: Continuing resourceContinuing resourceSeries: Open Textbook LibraryPublisher: Minneapolis, MN : University of Minnesota Libraries Publishing, 2011-Distributor: Minneapolis : Open Textbook Library Copyright date: ©2011-Description: 1 online resource : colour illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781936126064
  • 1936126060
Subject(s): DDC classification:
  • 658.4038/ GAL
LOC classification:
  • T58.64 .I534eb
Online resources:
Contents:
Setting the stage : technology and the modern enterprise -- Strategy and technology : concepts and frameworks for understanding what separates winners from losers -- Zara : fast fashion from savvy systems -- Netflix in two acts : the making of an e-commerce giant and the uncertain future of atoms to bits -- Moore's law : fast, cheap computing and what it means for the manager -- Understanding network effects -- Social media, peer production, and Web 2.0 -- Facebook : building a business from the social graph -- Understanding software : a primer for managers -- Software in flux : partly cloudy and sometimes free -- The data asset : databases, business intelligence, and competitive advantage -- A manager's guide to the Internet and telecommunications -- Information security : barbarians at the gateway (and just about everywhere else) -- Google in three parts : search, online advertising, and beyond
Summary: "Information Systems: A Manager’s Guide to Harnessing Technology is intended for use in undergraduate and/or graduate courses in Management Information Systems and Information Technology."--Open Textbook Library
List(s) this item appears in: Engineering books
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books SUN - Main Library General Shelves Text Books 658.4038/ GAL (Browse shelf(Opens below)) Available 2018-7787

Author removed at request of original publisher. This edition adapted from a work originally produced in 2011 by a publisher who has requested that it not receive attribution

Information Systems: A Manager's Guide to Harness Technology by [Author removed at request of original publisher] is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted

Setting the stage : technology and the modern enterprise -- Strategy and technology : concepts and frameworks for understanding what separates winners from losers -- Zara : fast fashion from savvy systems -- Netflix in two acts : the making of an e-commerce giant and the uncertain future of atoms to bits -- Moore's law : fast, cheap computing and what it means for the manager -- Understanding network effects -- Social media, peer production, and Web 2.0 -- Facebook : building a business from the social graph -- Understanding software : a primer for managers -- Software in flux : partly cloudy and sometimes free -- The data asset : databases, business intelligence, and competitive advantage -- A manager's guide to the Internet and telecommunications -- Information security : barbarians at the gateway (and just about everywhere else) -- Google in three parts : search, online advertising, and beyond

"Information Systems: A Manager’s Guide to Harnessing Technology is intended for use in undergraduate and/or graduate courses in Management Information Systems and Information Technology."--Open Textbook Library

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