Kerin Roger A. <br/><br/>
MARKETING. 

 - 8th ed. 
 - Boston Burr Ridge.  McGraw-Hill Irwin.  c2006 
 - xlvi,733 p.;  col ill .;  28cm 
<br/><br/><label>ISBN: </label>0072828803 
<br/><br/><label>Dewey Class. No.: </label>658.8/  / KER