Davidson, Jeffrey P. <br/><br/>
Marketing on a shoestring :  low-cost tips for marketing your products or services / 
Jeffrey P. Davidson. 
 - New York :  Wiley,  c1988. 
 - xvi, 223 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0471632538 0471632856 (pbk.) 
<br/><br/><label>LCCN: </label>87029446  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing--Costs.
<br/><br/><label>LC Class. No.: </label>HF5415  / .D348 1988 
<br/><br/><label>Dewey Class. No.: </label>658.8/  / DAV