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	1.	Consumer behavior : building marketing strategy / Del I. Hawkins, David L. Mothersbaugh, Roger J. Best. by Hawkins, Del I Mothersbaugh, David L Best, Roger J Edition: 10th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2007 Online access: Publisher description Table of contents only Availability: Items available for loan: SUN - Main Library (1)Call number: 658.8/3420973/ HAW. Place hold Request article Add to cart (remove)
	2.	Market-based management : strategies for growing customer value and profitability / Roger J. Best. by Best, Roger J Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009 Online access: Table of contents only Availability: Items available for loan: SUN - Main Library (1)Call number: 658.8 BES. Place hold Request article Add to cart (remove)
	3.	Market -Based Management Roger J.Best by Best ,Roger J Roger J.Best Material type: Text; Format: print ; Literary form: Not fiction Publication details: United Kingdom Prentce Hall 2000 Availability: Items available for loan: SUN - Main Library (1)Call number: 658.8/ BES. Place hold Request article Add to cart (remove)

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