000 01073pam a2200289 a 4500
999 _c1580
_d1580
001 3905972
003 SUN
005 20180719100250.0
008 910625s1991 nyua 001 0 eng
010 _a 91024260
020 _a0887305199 :
_c$23.00 ($31.00 Canada)
040 _aDLC
_cSUNLIB
_dDLC
050 0 0 _aHF5439.T42
_bM66 1991
082 0 0 _a658.8
_220
_bMOO
100 1 _aMoore, Geoffrey A.,
_d1946-
_93007
245 1 0 _aCrossing the chasm :
_bmarketing and selling technology products to mainstream customers /
_cGeoffrey A. Moore ; with a foreword by Regis McKenna.
260 _a[New York, N.Y.] :
_bHarperBusiness,
_cc1991.
300 _axvii, 223 p. :
_bill. ;
_c24 cm.
500 _aIncludes index.
650 0 _aSelling
_xTechnology.
_93008
650 0 _aSelling
_xTechnology.
_93008
650 0 _aHigh technology industries.
_93009
650 0 _aMarketing.
_92834
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2ddc
_cBK