000 01044cam a22003137i 4500
999 _c3082
_d3082
001 15967272
003 SUN
005 20180729123652.0
008 091030s2010 njua b 001 0 eng
010 _a 2009281580
020 _a9780136075691
020 _a013607569X
040 _aDLC
_beng
_erda
_cSUNLIB
042 _apcc
050 0 0 _aMLCM 2015/41482 (H)
082 _a658.8/
_bLEV
100 1 _aLevens, Michael.
_97174
245 1 0 _aMarketing :
_bDefined, Explained, Applied /
_cMichael Levens.
264 1 _aUpper Saddle River, New Jersey :
_bPrentice Hall,
_c[2010]
300 _axiii, 290 pages :
_billustrations ;
_c28 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references (pages 255-261) and indexes.
650 0 _aMarketing.
_92834
906 _a7
_bcbc
_corigres
_d4
_encip
_f20
_gy-gencatlg
942 _2ddc
_cBK