| 000 | 00670nam a22002177a 4500 | ||
|---|---|---|---|
| 003 | SUN | ||
| 005 | 20240701071618.0 | ||
| 008 | 240627b ug ||||| |||| 00| 0 eng d | ||
| 020 | _a9781265111946 | ||
| 040 |
_cSUNLIB _aSUNLIB _bEng _dSUNLIB _eRda |
||
| 082 |
_a658.8 _bKER _223rd ed. |
||
| 100 |
_eAuthor _97025 _aKerin, Roger A. |
||
| 245 | _aMarketing / | ||
| 250 | _a7th ed. | ||
| 260 |
_aNew York : _bMcGraw Hill, _cc2023. |
||
| 300 |
_axlviii, 736p. : _bChiefly col. ill. ; _c28 cm. |
||
| 500 | _aIncludes appendix notes, glossary and index. | ||
| 650 |
_aMarketing _92834 |
||
| 700 |
_eAuthor _qHartley, Steven W. _921130 |
||
| 942 |
_2ddc _cBK _iKER _k658.8 _m658.8 KER |
||
| 999 |
_c7262 _d7262 |
||