All business is local : (Record no. 4072)

MARC details
000 -LEADER
fixed length control field 01613cam a22003734a 4500
001 - CONTROL NUMBER
control field 16939949
003 - CONTROL NUMBER IDENTIFIER
control field SUN
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180813122017.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110830s2012 nyua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2011036149
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781591844655 (hardback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1591844657 (hardback)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn729341468
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency SUNLIB
Modifying agency YDX
-- BTCTA
-- YDXCP
-- VKC
-- NYP
-- YBM
-- BDX
-- BWX
-- SINLB
-- VP@
-- CDX
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1265
Item number .Q45 2012
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 23
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/
Edition number 22
Item number QUE
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Quelch, John A.
9 (RLIN) 10221
245 10 - TITLE STATEMENT
Title All business is local :
Remainder of title why place matters more than ever in a global, virtual world /
Statement of responsibility, etc. John A. Quelch and Katherine E. Jocz.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Portfolio/Penguin,
Date of publication, distribution, etc. 2012.
300 ## - PHYSICAL DESCRIPTION
Extent 248 p. :
Other physical details ill. ;
Dimensions 22 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction: the persistence of place -- Managing psychological place -- Managing physical place -- Managing virtual place -- Marketing geographic place -- Marketing locally and globally -- Conclusion.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
9 (RLIN) 9435
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication in marketing.
9 (RLIN) 3809
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 2834
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Globalization.
9 (RLIN) 10222
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Jocz, Katherine E.
9 (RLIN) 10223
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Cover image
Uniform Resource Identifier <a href="ftp://ppftpuser:welcome@ftp01.penguingroup.com/Booksellers and Media/Covers/2008_2009_New_Covers/9781591844655.jpg">ftp://ppftpuser:welcome@ftp01.penguingroup.com/Booksellers and Media/Covers/2008_2009_New_Covers/9781591844655.jpg</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Text Books SUN - Main Library SUN - Main Library General Shelves 08/13/2018   658.8/ QUE 2018-5067 08/13/2018 08/13/2018 Books
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