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Trust agents : using the web to build influence, improve reputation, and earn trust / Chris Brogan and Julien Smith.

By:

Contributor(s):

Smith, Julien

Material type: Text

TextPublisher: Hoboken, N.J. : John Wiley & Sons, [2009]Copyright date: �2009Description: xvi, 271 pages : illustrations ; 24 cmContent type:

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780470743089 :
0470743085 :

Subject(s):

DDC classification:

658.872872/ BRO

LOC classification:

HF5415.1265 .B75 2009

Contents:

Trust, social capital, and media -- Make your own game -- One of us -- Archimedes principle -- Agent zero -- Human artist -- Build an army -- The trust agent.

Summary: Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due
Books	SUN - Main Library General Shelves	Text Books	658.872872/ BRO (Browse shelf(Opens below))	Available

Includes bibliographical references and index.

Trust, social capital, and media -- Make your own game -- One of us -- Archimedes principle -- Agent zero -- Human artist -- Build an army -- The trust agent.

Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance.

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