Trust agents : using the web to build influence, improve reputation, and earn trust / Chris Brogan and Julien Smith.
Material type: TextPublisher: Hoboken, N.J. : John Wiley & Sons, [2009]Copyright date: �2009Description: xvi, 271 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 9780470743089 :
- 0470743085 :
- 658.872872/ BRO
- HF5415.1265 .B75 2009
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Books | SUN - Main Library General Shelves | Text Books | 658.872872/ BRO (Browse shelf(Opens below)) | Available | 2018-4746 |
Browsing SUN - Main Library shelves, Shelving location: General Shelves, Collection: Text Books Close shelf browser (Hides shelf browser)
658.87/ GIL Secrets of social media marketing : | 658.872/ LAU E-commerce : | 658.872 TUR Introduction to electronic commerce | 658.872872/ BRO Trust agents : | 659.0285/ LAN The Trouble with Computer | 659.1/ CLO Integrated advertising, promotion, and marketing communications / | 659.1/ CLO Integrated advertising, promotion, and marketing communications / |
Includes bibliographical references and index.
Trust, social capital, and media -- Make your own game -- One of us -- Archimedes principle -- Agent zero -- Human artist -- Build an army -- The trust agent.
Shows how to tap the power of social software and networks to build one's business in a book that delivers actionable steps and case studies and combines high-level theory with practical step-by-step guidance.
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